Jim the Potato! (Stickers Pack)
Great things start when you MOVE IT!

Client: Health Promotion Board
Creative Agency: Publicis Singapore
Art Director: Eddie Sim
Copywriter: Parth Gadhia
Production: Prodigious

Illustratior: Peng Hwee Terng

Jim the Potato has been the face of the PA Lit campaign ever since it was launched a few years ago.

Tasked to create a series of electronic stickers pack which can be used on our daily conversations, with the hope to motivate family and friends to stay active with Jim, the (now Fit) Potato.

Sketch phase

Telegram and static stickers for WhatsApp

Download the stickers here

Back ︎︎︎